Unlocking the Power of Storytelling for Small Business Success | Interview with Amanda Johnson
In this episode of the Small Business Breakthrough Series, we dive into the world of storytelling with Amanda Johnson, co-founder and CEO of Saved by Story Publishing. Known as the Story Oracle, Amanda shares her journey from aspiring journalist to history teacher, and finally to entrepreneurial storyteller. Discover her insights on the importance of personal stories for small business owners and how they can transform customer engagement. Learn how Amanda helps entrepreneurs harness the power of their unique stories to create authentic connections and drive business growth. This episode is packed with valuable lessons on overcoming personal obstacles, the emotional impact of storytelling, and the future role of AI in creative writing.
00:00 Introduction to the Small Business Breakthrough Series
00:29 Meet Amanda Johnson: The Story Oracle
01:09 Amanda's Journey: From Journalism to Storytelling
02:01 The Power of Personal Stories in Business
03:50 Helping Entrepreneurs Tell Their Stories
06:18 The Importance of Processing Emotions in Storytelling
11:09 The Impact of Storytelling on Business Success
19:18 Future of Storytelling: AI vs. Human Touch
24:16 Lightning Round: Fun and Quick Questions
26:26 Conclusion and How to Connect with Amanda