Transforming Social Media & Negative Reviews: Interview with John Worthington, CEO of Sircles

In this episode of the Small Business Breakthrough Podcast, host Jason Pond interviews John Worthington, CEO, and founder of Sircles. They discuss the challenges small businesses face with bad reviews and how Sircles aims to revolutionize the industry by focusing on social recommendations from trusted friends rather than reviews from strangers. John shares his inspiration for starting the company, the hurdles they encountered while building Circles, and their approach to maintaining a positive social media space. The conversation also delves into the impact of data and KPIs on decision-making and the significance of staying true to one's vision. Watch as John reveals his proudest moments as an entrepreneur and offers insights into the future of social media. Don't miss the lightning round for some fun, rapid-fire questions. Download the Circles app, available in the app store, or invest through their limited-time crowdfunding campaign on WeFunder: wefunder.com/circles.

00:00 Introduction to the Small Business Podcast

00:10 The Problem with Bad Reviews

00:41 Introducing John Worthington and Sircles

00:59 The Inspiration Behind Sircles

03:43 Challenges in Building Sircles

05:32 Staying Focused and Overcoming Distractions

09:00 Tracking Progress with KPIs

10:32 Proudest Moments and Future Vision

15:02 Lightning Round with John Worthington

17:01 Closing Remarks and Contact Information